How to have a highly profitable business photographing “fur children”.
Nicole is a successful pet photographer and teacher on how to be highly profitable doing what you love. In this episode, she shares her passion and skill photographing and selling gorgeous portraits of pets and their people.
In this episode, Luci and Nicole Begley discuss:
· Opportunities for Photographers and Specializing · Pricing with the end in mind · 7 Tips for photographing animals and marketing tips
Key Takeaways:
· Do what you love, and you will have all the patience you need · Learn the natural history of the animal and their owner · Camera settings to capture that priceless photo, take your time
“Everything you want might just be on the other side of that hard decision.” — Nicole Begley
Why in person sales of printed photographs is best for our clients and our businesses
In the digital age, some people feel that providing full service for photography clients and specializing in portraits that become wall decor and family heirlooms has gone the way of the dinosaur. This episode goes deep into why people still are delighted to purchase beautifully printed photographs from professionals.
In this episode, Luci discusses:
Taking a deeper look into her life of aspirations and her purpose
Reasons being a full service studio is best for clients and photography businesses
Key Takeaways:
Wall portraits capture an unmatchable memory that evoke emotions every day. A digital image is just the beginning.
Selling portraits in person allows rapport building
Wall portraits have the strong emotional impact
“You get to hear the positive comments that come from your clients and the beauty of that you start to understand and feel more and more confident about your work” — Luci Dumas
Jeffrey is host of Creative Warriors podcast, a TEDx speaker, brand consultant, keynote speaker and author of LINGO: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible. Also Jeffrey has been one of the most sought-after, luxury portrait photographers in the U.S. for over 30 years.
This episode has been split into two because there was so much richness and the recording lasted over an hour. In this part, we talk about how he built his photography business from struggling to wealthy. His message about letting our creative side have room to run, ie “chasing squirrels” so that our true selves can be expressed is also covered. Stay tuned for part two next Tues.
In this episode, Luci and Jeffrey discuss:
How he reformed his entire portrait photography to fit the right demographic
Understanding his client’s lingo and world view to better cater them
In business, it is not about proving your value but finding people who value what you do
How “Chasing Squirrels” helps us discover more creative solutions
Key Takeaways:
Find the people that value your work and match your values. For Jeffrey it was people who were family centric
Judgments and assumptions never serve
” No matter where you are today, you can create any business you want and serve the people that you are meant to serve that value what you do if you take the time to learn their Lingo” — Jeffrey Shaw
Don’t ignore people that already know and love you!
This week’s guest is one of my dearest friends,Abbey Chamberlain. She has been a highly profitable full time photographer for 40 years, is a teacher on creativity and business success. Semi retirement gives her the luxury of growing as a fine art photographer where work for sale in several galleries
Our conversation goes deep into how Abbey “loved”, ie…stays in touch with, her best clients in ways that kept them coming back year after year, refer her consistently, and investing thousands in wall art every time.
In this episode, Luci and Abbey discuss:
Importance of keeping a robust contact list and continuing the relationship with clients
What clients received when they purchased $12K with Abbey’s wedding photography
How Abbey kept in close contact with her clients
Key Takeaways:
So many professional photographers undervalue their talents in photography
It is crucial that business owners collect all the information possible from clients so there is always an event to offer their services to
Having a more friendly relationship to clients versus a purely business relationship
“Photography seemed just a natural extension of who I am and it was something I did and love and I still love.” — Abbey Chamberlain
A big, exciting and maybe a little scary dream to have a successful, profitable and creative photography business doing exactly what you love for wonderful, grateful clients? Or do you want to bring your business to the next level of fun and profit.? If so, then this Podcast is for you.
For over 36 years, I have made a great living as portrait and wedding business, Luci Dumas Fine Photography, with no other source of income. No rich husband or lottery winnings, through the ups and downs of the industry and economy.
Now as a business coach with Insight Training for Photographers, I love love love to support photographers who want to do the same. This podcast is full of practical business info, and insights gained from my years in business, plus interviews with amazing people. My desire is to help you along on your joyful journey to success, however that looks to you.
