019 Bruce and Josh Hudson: Keeping Clients Coming Back for More

Oct 5, 2019

The Power of Relationship Marketing

Master Photographer Bruce Hudson is an author of The Relationographer about the power of building a fantastic ongoing relationships to maintain a fully booked schedule. He and his son Josh have run highly successful studio in the Seattle area, in business for over 30 years

In this episode, Luci, Bruce and Josh discuss:

  • Events to preserve a client long term
  • Creating a newsletter and getting it to customers
  • Lead Magnets

Key Takeaways:

  • It is more cost effective to maintain a relationship with a client than to go seeking new ones all the time
  • People will pay for convenience
  • Build your database to be able to pull from at a later date

“The more steps you can make people go through, the better the lead in end.” — Josh Hudson 

Connect with Bruce and Josh Hudson: 
Website: hudsonsuccess.com 
Email: josh@hudsonportraits.com   
Book: The Relationographer: The Art of Relationship Marketing 
Phone: 206-687-7283  

Connect with Luci Dumas: 
Twitter:   @lucidumas 
Facebook:   facebook.com/LuciDumasInsightTrainingForPhotographers 
Website:    www.lucidumascoaching.com 
Email:   luci@lucidumas.com 
LinkedIn: linkedin.com/in/luci-dumas