by admin | Feb 16, 2021 | Podcast
Mary Fisk-Taylor
MBA, M. Photog., Cr., EA- ASP, CPP, ABI, API
Certified StoryBrand Guide
Profit First Professional and Guide
PPA Vice-President and soon to be President Mary Fisk-Taylor has a rich career in photography as well as service to our industry.
For almost 25 years Mary Fisk-Taylor has owned a portrait and wedding business with her business partner, Jamie Hayes in Richmond, Virginia.
Hayes & Fisk Photography is one of the most sought-after Portrait and Wedding studios in their industry. Mary and Jamie are both incredibly
committed to preserving family legacies, professionally capturing and printing portrait and milestone memories.
Mary also co-hosts the podcast Get Your Shoot Together with Kira Derryberry and has her own consulting company helping other small business creatives be more profitable, sustainable and successful.
In this delightful interview, she share her knowledge of the very popular and powerful “Storybrand” model of marketing and communicating what makes us special to our ideal clients.
She explains step by step, the 7 part framework of this teaching and why it is so much more powerful than lots of flowery words about our studios or the need for our services.
Some of the steps are to
- Agitate/illustrate a problem and tell how I can solve the problem
- Make your client the hero.
- Become the guide out of the problem using empathy and authenticity
- Give them a plan- simple and clear. It is a good way for them not to be afraid.
- Cast a vision of what their life can look like after working with us
She shares about coming from an authoritative place, the value of stories, testimonials, videos of clients viewing their portraits for the first time and much more.
Mary’s final word of encouragement is that everyone has days where you don’t feel worthy or just plain tired. Give yourself grace. Don’t compare. None of us is wearing superhero caps.
You can find her on Clubhouse and
Instagram @maryfisktaylor
mary@maryfisktaylor.com
www.maryfisktaylor.com
podcast www.getyourshoottogether.com
by admin | Feb 9, 2021 | Podcast
Scott Josuweit is a former 7th-grade special education math teacher turned wedding photographer.
He has earned six figures for the past five years and loves getting to work with other photographers to help their dreams come true.
Scott’s Zone of Genius is business systems. He loves them, he teaches about them, and we have a great conversation about them and much more.
The reason for this focus on systems with purpose, is so photographers can get their time back but also give their clients a personalized high-end high-touch experience. It also help us Bbe able to quantify your success so you can know where your money is coming from, keep adapting
We also discuss how to use your CRM to help other. One example…how could you use it by helping serve vendor
create a gallery for one specific venue where they can easily find my photos. That is the Purpose.
Then he share the Process which is to
1-create the gallery
2-create video to help the vendor know how to use it
3-invite vendor by meeting in purpose
His last thoughts are this…
Stop constantly consuming educations and start implementing and see what happens
To contact Scott Josuweit you can go to his website, facebook, or instagram
www.purposeandprocesscourse.com
facebook.com/groups/purposeandprocess
instagram.com/smjphoto
by admin | Feb 2, 2021 | Podcast
There is a lot to share about Andre Amyot, as he has been a photographer for over 50 years.
He served in the Canadian Air Force for 10 years as a photographer and opened his first photography studio in 1974, eventually grossing almost 2 million per year. He created the “Photo Coach” business system and has taught to close to 2000 photographers during 18 years across Canada, US, Belgium and France.
Luci Dumas and Andre have a relaxing back and forth conversation and chat about the following topics
1-Listen to your instinct…trust your gut…big and small inner guidance
2-Be aware of what is happening, what are the challenges and where is the knowledge you need
3-Find a mentor
4-Tips-understanding the fact that you should learn business
-why are you a photographer?
-why are you a photographer in business?
5-Focus on how you can SERVE people
6-For established photographers-we can be more set in our ways. Be flexible…try things…look for advice
7- Why we should keep in touch with your customers
Andre is offering a free ebook, From Passion to Profits
https://www.photocoachonline.com/passion2profits/
Contact info
1 514-978-8486
photocoach.andre@gmail.com
www.photocoachonline.com
https://www.facebook.com/groups/PhotoCoachOnline
https://www.instagram.com/photocoachonline/
by admin | Jan 26, 2021 | Podcast
Hey fans of The Profitable Photographer Podcast, be sure to listen to Singapore photographer, Hart Tan, who runs a high volume, 7 figure business he started 12 years ago.
He is an award-winning Master Photographer, entrepreneur, and owner of one of the largest photography studios in Singapore called Tomato. He shares his wisdom and his recommendation that we rely not just on what we can learn but what we can discover within ourselves about how to be more successful, happier, and creating the career the way that works for you.
I love our conversations and his thoughts on the following topics
– Know that building a business is like building a house…start with the foundation. This can create a lot of freedom.
– Always be curious about what works and what doesn’t.
– Test and measure everything you do to market
– Take personal responsibility, creative thinking, and problem-solving-
– Remember that piece of advice can be a bad fit for you. Trust your inner guidance.
– Have a system
To connect with Hart
Watch his video on how much to charge
https://youtu.be/lIurFaSBr3s
hart@tomato.sg
Send me a text on WhatsApp
Website: www.tomato.sg
https://tomato.sg/
www.facebook.com/tomato.sg
by admin | Jan 19, 2021 | Podcast
A PPA Master, Craftsmen, CPP…Pete Rezac is a portrait photographer based in Reno Nevada. He is educator, print competition juror, and on the PPA Board of Directors AND Professional Photographer’s of Californias past president and now chairman of the board. If I were to list all of the accomplishments of my next guest the podcast would be just about over.
But his work…oh my gosh…it is amazing. he has received over 100 print merits and so many top awards for his gorgeous images.
He uses medium and large format cameras and film in creating his fine art portraiture and loves the tactile process it provides him in creating his work, along with the rich tones and high fidelity of the photographs that come from these tools.
He shares about his love of film and how it helps him creates fine portraits that create better sales for him, by giving a unique client experience, and a quality of print not available from other photographers.
His “last word” is that there is an inner voice inside of us. Listen to this. Stick with what you love. Be yourself. And get involved locally.
Connect with Pete via his email as he is happy to answer questions
Pete@peterezacphotography.com
