This week on The Profitable Photographer Podcast, we welcome guest Deevo to share his insight on the value of storytelling in your photography business marketing!
(Read till the end to grab his free gift!)
Starting off with a camera at 12 years old, Deevo has always had the spirit of an entrepreneur. Today, he leads a full life as a Thought-Leader, Photographer, Videographer, Blogger, serial entrepreneur, single father, and Strategy Consultant and Speaker. WOWZA!
He is an expert in creating digital architecture that helps small businesses and entrepreneurs market their services. And that is what he’s here to talk about today!
Digital Architecture? YES!
Deevo says the most effective way to communicate your brand is by intentionally structuring a story for your audience.
Storytelling is the epicenter of humanity. It is the common ground between strangers. If we can tap into storytelling, we can connect directly with our audience.
How can your photography business use storytelling on social media?
Be clear on your purpose and develop a strategy around it
Pick one channel
Plan it all in advance and schedule your posts!
Have aesthetic appeal
Be consistent
So, what’s your story? Listen to the episode now!
And look out for Deevo’s retreat coming at ya next summer!
“I must not fear. Fear is the mind-killer. I will face my fear. I will permit it to pass over me and through me. And when it has gone past I will turn the inner eye to see its path. Where the fear has gone there will be nothing. Only I will remain.” ― Frank Herbert, Dune
Okay, gang…this episode is on the topic of Fear and how we can not let it hold us back from our greatness. As a solo episode, I dive into the topic and take a look at why we need to “Feel The Fear and Do It Anyway” (which is the name of my favorite book by the way on the subject)
I share with you some of my journey, starting with a core thought that I used to have all the time is that I would end up losing everything and becoming a ‘bag lady”…and how I changed that thought and am able to take big risks with confidence.
I look at what we are afraid of and how most times it is one of these things:
Loss
Someone else’s reaction, like judgment or disappointment
Physical consequence/ pain
Embarrassment
Self Criticism
And I share a tool where you can do a deep dive into your fears and get to the heart of it, and take the power away from it. I discuss the benefits of taking risks like hiring a coach, opening a studio, buying equipment, and how whatever we do will have benefits from it even if it doesn’t go the way we hope.
So…don’t let fear sabotage your success! Take the risks! You are going to be fine, always.
To connect about coaching or any other question feel free to
Email or message me on Facebook.
Photography Business Coach Luci Dumas’ Programs and Contact Info:
A big, exciting and maybe a little scary dream to have a successful, profitable and creative photography business doing exactly what you love for wonderful, grateful clients? Or do you want to bring your business to the next level of fun and profit.? If so, then this Podcast is for you.
For over 36 years, I have made a great living as portrait and wedding business, Luci Dumas Fine Photography, with no other source of income. No rich husband or lottery winnings, through the ups and downs of the industry and economy.
Now as a business coach with Insight Training for Photographers, I love love love to support photographers who want to do the same. This podcast is full of practical business info, and insights gained from my years in business, plus interviews with amazing people. My desire is to help you along on your joyful journey to success, however that looks to you.
