078: Jeff Fasano-Learning to “See the Light”

Jeff Fasano is an amazing photographer, and a well respected professional in Nashville. Tennessee. He has captured the essence, heart and soul of legendary actors, notable artists and musicians. His unique style of environmental portraiture truly expresses his passion and what he loves.

Lighting is one of his super powers and he loves to help photographers “see the light” and learn to use it well to create images that use the power of light to “wow” the viewer, and create strong impact.

Some of his tips are
– that you don’t have to be award winning to be very successful in business
– that being highly skill with lighting is one key to profitability

He share 3 exercise that can greatly improve your ability to see and use light masterfully.

Though not a direct discussion about making money, this impactful conversation will give you insights into how to create drama ,and develop more awareness about the use of natural and studio light to stand out from the crowd. Better photography always helps us on the path to more profitablity.

You can see Jeff’s amazing work at Jeff Fasano Photography www.jefffasano.com
and send questions to jeff@jefffasano.com

077: Colby McLemore- Commercial Photographer and Marketing

Colby McLemore of Colby’s Photos & Videos has had a highly successful advertising/commercial photography business located in East Tennessee for over 15 years. He usually works both on location and in his downtown Knoxville, TN studio. 

Marketing has been a passion since he was young and he loves to share his experience and wisdom on how to have a successful business as a photographer.

Some of the topics Luci and Colby discuss are 

1. The  different about commercial photography from portraits. 

2. Digital marketing and SEO

3. Testimonials and reviews and how to cultivate them and why

4. The joy of working in a collaborative environment 

5. Networking as a powerful foundation for a business

And his final suggestion is to “Just Do It”. Get out of your rut and just get going.

To connect with Colby call or email 

colby@colbysphotosvideos.com

(865) 924-1455

Connect with Luci Dumas:

Twitter: @lucidumas

Facebook: https://www.facebook.com/LuciDumasCoaching/ Email: luci@lucidumas.com

LinkedIn: linkedin.com/in/luci-dumas

Instagram: @theprofitablephotographer_pod

Website: LuciDumas.com

Coaching: LuciDumasCoaching.com

076: Luci Dumas-Personal Growth/Mindset in Business

Today’s episode is a fairly personal look into Luci’s journey in business and how she used it to become a stronger, more successful, and happier person both in her career and life. Self-employment, especially as artists, can help us grow and heal lifetime patterns that impacted our financial. professional, and personal success.

She shares specific strategies, and solutions to the experiences and “mindset” issues many photographers face when navigating the challenges of self-employment.

Her tips include
-the value of journalling
-benefits of having a coach and support of professionals
-why personal growth groups and programs increase our photography business success
-her favorite books that help her in business and life

075: The Art Of Six Figures with Easton Reynolds

Easton Reynolds is the Founder of The Art of Six Figures, a business-changing marketing education platform for photographers. In 2012, Easton joined his wife in her New Jersey-based photography business, LuRey Photography, and immediately began putting his business background to use. LuRey Photography achieved 6 figures in its second year in business.

in 2017, he launched The Art of Six Figures Facebook Ads course, through which he has helped hundreds of photographers around the world.

Easton has been seen on the stage as a keynote speaker at Inspire, and has taught classes for PPA in New Jersey, Pennsylvania, and Vermont. He has also taught at WPPI 2017, 2018, and he’s been featured in RangeFinder, Shutter Magazine, SLR Lounge and many more. Named a top 100 wedding photographer by both SLR Lounge and Brandsmash, Easton is sponsored by B&H Photo and MagMod.
Luci Dumas and Easton chat in detail about Direct Response Marketing and Facebook Ads and how they can be the core marketing program for a highly successful business.

Topics include
-Boosting posts and Facebook Ad and why the ads are much more successful
-Pixels- what they are an how to use them to find and market to idea clients
-SEO tips
-Story Based marketing
-Lead Magnets and landing pages
-Retargeting to people that clicked on an ad

You are bound to feel inspired and grateful that you took the time to listen to this brilliant guest of The Profitable Photographer.

To sign up for his course on Facebook Ads just click here https://profitablephoto–theartofsixfigures.thrivecart.com/fb-ads-marketing-course/5bc8ae868d9ed/

Join his FREE 7 Day Challenge
https://offer.theartofsixfigures.com/7-day-fb-ads-challenge

contact Easton at
info@theartofsixfigures.com

074: Ted Linczak- Santa Sessions and Personal Projects

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In this episode of The Profitable Photographer Podcast, Luci Dumas with Ted Linczak, a Master craftsmen photographer and award winning wedding photographers 

Ted Linczak and his wife Rachel, are the owner and photographers of Linczak Photography and Nuvo Images since 2006, and has thriving photography studios in Northeast Ohio, and Charleston, SC. He Has been on local, state, and national stages for 8 years sharing the fundamental as well as his “Wonder of Santa”  program.

Ted’s style is glamorous and combines high fashion photography with photojournalism to display relationships and connections between his subjects. 

Ted is the 2020 South Carolina as well as Ohio Photographer of the Year (PPSC, PPO), also winning the award in 2015, 2017, and 2018. He was awarded the overall Grand Imaging Award from PPA in 2016 for his album 1863, which also was awarded the Gold Medallion Award by the American Society of Photographers the same year. Ted has won multiple Grand Imaging Awards through the PPA for his wedding and portrait albums since 2012, and was awarded the Canon Par Excellence Award in 2016.  

Ted shared how he began his career as a photographer, the importance of creating a portfolio, entering competitions, and living the art of photography with passion. Stay tuned to hear more about this amazing story!

In this episode of the Profitable Photographer Luci and Ted discuss:

•Ted’s career and how he got started in photo contests.

•The importance of education to reach the level you see in other colleagues.

•Getting out virtually and physically to make it happen.

•The reality of awards is that you have to do it to challenge yourself.

Key takeaways:

•Photography competitions are important to grow creatively, technically and as an artist.

•Add value creating themed photo books

•Create creative sets for your pictures

•Always ask yourself “what can I do better?”

•Create visibility of your brand

•Social Media Marketing

Connect with Ted Linczak:

https://www.instagram.com/nuvoimages/

https://www.linczakphoto.com/

Connect with Luci Dumas:

Twitter: @lucidumas

Facebook: https://www.facebook.com/LuciDumasCoaching/ Email: luci@lucidumas.com

LinkedIn: linkedin.com/in/luci-dumas

Instagram: @theprofitablephotographer_pod

Website: LuciDumas.com

Coaching: LuciDumasCoaching.com