148: Luci Dumas- Don’t Panic, Weather the Economic Storms with Ease in your Photography Biz

This solo episode is a look back at the last two years and strategies for riding out any economic storm that might happen in the future.

Luci asks some questions you might want to ponder like…
What has changed for you? And what is the same? Have you used this last two years to move forward in your business and in life?

She shares her own journey, and her perspective on what she sees in the photography industry. And discusses the current concerns about inflation, gas prices, and how it might effect our sales and business. Or how we can not let it impact us at all.

She covers some specific strategies to respond to people who might
bring up those things in conversations about investing well in your products….such as:

  1. Realizing sometimes it is a negotiating tactic.
  2. The reason to be either a Luxury / high dollar and low volume photographer.
  3. Knowing that some people may not be our ideal client
  4. Encouragement to be smart with your own money.
  5. How energy is everything and ways to up your “vibration” to attract what you want
  6. A reminder to invest in education…up your game.

All is well, don’t panic. Use your power of positivity to grow, be at peace, and serve your clients even better.

Find out more about my programs at
Lucidumascoaching.com

luci@lucidumas.com
https://www.instagram.com/theprofitablephotographer_pod/
https://www.facebook.com/LuciDumasCoaching

147: Michael Puck-Change The World Through Photographs Of Dogs In Commercial Spaces!

This podcast episode is about how we can change the world through photographs of dogs. I know your ears might be perking up wondering what this might mean. Listen to Michael Puck share about how he helps people smile more, photographers sell their canine photographs, and help businesses feel more friendly by using photographic art of dogs in their decor.

Michael started his photography business in 2016 as a nonprofit to help animals in need. In 2019 he merged my corporate business insights with my love for dogs and photography, by selling dog wall art to non-pet-related businesses (car dealerships, wealth advisors, chiropractors, insurance agents, etc.).

He just launched the Global Dog Art Gallery, a first-of-its-kind online gallery that sells finished dog wall art to relationship-focused businesses.

We cover his thoughts on

  1. Connecting the dots to come up with new business ideas by looking at the big picture
  2. How he learned that dog art can start conversations and have a good feeling about a business, and help employees enjoying their work more
  3. The fact that if you have print or TV advertisement that includes a dog, it is 65% more effective
  4. Ways to create great photographs of dogs

This is a conversation about how he thought “outside the box” and created a business that helps people feel happier, improves work environments, and helps photographers sell their work for profit. Bark if this sounds great!

Get your paws on his free online course on how to sell wall art to local businesses at www.K9photo.org/ecourse
Connect with him at
Michael@globaldogart.com
www.globaldogart.com
www.k9photo.or
https://www.linkedin.com/in/pucknusa/
https://www.facebook.com/groups/globaldogart

Find out more about my programs at
Lucidumascoaching.com
https://www.instagram.com/theprofitablephotographer_pod/
https://www.facebook.com/LuciDumasCoaching

146: Alison Carlino- Night Sky Photography Tips

Today’s episode is a conversation with Alison Carlino about photographing the night sky, with side order of off camera flash photography . Let’s face it…being able to create excellent photographs is an important part of being a profitable photographer so I love chatting with someone about techniques to help us with that.

Alison is both an amazing photographer and teacher who photographs and educates around the world. In her 18th year of business, she teaches/judges for WPPI, PPA/Imaging, SWPP London, PPGH, Texas School of Professional Photography, TxPPA, and SYNC Sports. And Alison is proudly sponsored by Miller’s Professional Imaging.

We discuss her “go to” topics which are off camera lighting, soft boxes, and modern posing. When ask why she uses extra lighting she says she loves walking into a location and flipping it into something the eye cannot see.

Also, listen for this “Night Sky Photography” checklist and why you need to
1-know your equipment
2-scout during the day
3-Download the Photo Pills App…help plan…where and when
4-Bring tripod, wide angle lens, and shutter release
5-understand composition
6- understand where the dark skies are

I know you are going to learn a lot and be inspired to try some of her ideas both in your next portrait session, and make a date with the Milky Way.

Connect with Alison to learn about her classes and where she might
be popping up at a photography event near you.

https://www.carlinosphotography.com
studio@carlinosweb.com
(832) 595-7874

145: Sergey Bogaitsev-Photography Business in Russia

Sergey lives in St Petersberg, Russia. I feel blessed to have had this conversation with such a wonderful human that lives on the other side of the world from me.

We recorded this amazing episode just weeks before the invasion of Ukraine. Please keep him and his friend and family in your thoughts.

Sergey has been a photographer since the age of 10 and has been a professional for 8 years…now earning income from his passion. He has been a judge for the International World Cup from the Russian Federation and we discuss this amazing competition and how it is organized.

In this special conversation, we go deep into how photographers around the world are really one family. I was a bit surprised to learn that his business practices, the creativity of Russian photographers, and the great relationships built with his clients are so similar to what we do in the US.

He also shares his love of collaborating with other photographers, creating projects that one person can’t do on their own, or have nearly as much fun doing. He talks about the resulting exhibits and new friends he has made around the world with these project.

Please connect with Sergey as he loves making new friends and supporting others on their creative journey.

Worldphotographiccup.org
malenprin@gmail.com
Sergey Bogaitsev
https://www.instagram.com/sergeybogaitsev/

144: Ronan Ryle- Pro-active Marketing for Photographers

Who doesn’t love listening to an Irish accent from someone full of wisdom and ideas for photography business success? I know I do. That is one reason I loved this interview with CEO of 3XM & BusinessSuccessAcademy, and vendor partner on the PPA Board of Directors.

I think you will love it as well.

This episode is a deep dive into how to REALLY attract great clients that will be happy to invest well in our photography. His vision is for a world where photographers can create sustainable and profitable businesses, where our skills and expertise as professional photographers are highly valued.

He lives for our success and wakes up every day with the mission of helping photographers worldwide create more successful businesses.

Some key points as we chat about successful photography business and such are

-the importance of marketing strategies

-why we need to know our numbers and start with the end in mind

-why lukewarm leads are far better than cold traffic

-Facebook advertising tips

-and why we want to ask WHY

Ronan…with his lovely Irish accent says that people that are blissfully unaware of what beautiful portraits can mean in their lives. We need to help them understand that wall portraits and album, beautiful printing photographs of people they love, are worth investing in and actually can change lives…one smile at a time!

Special offer…

SuccessAcademy.io

3XMsolution.com

RonanRyle.com

ronan@photovalue.com