182: Jeff Dachowski – Up Your Photography Sales Plan

182: Jeff Dachowski – Up Your Photography Sales Plan

We are amping up our photography sales this week on The Profitable Photographer podcast.

Special guest Jeff Dachowki joins us to spill his secrets to big and meaningful sales.

Jeff Dachowski - Up Your Photography Sales Plan Luci Dumas Profitable Photographer Podcast

Jeff is an award-winning Master Craftsman Photographer. He owns a highly profitable studio with his lovely wife Carolle in New Hampshire which has been on its feet since 2003.

He is also the President of the Professional Photographers of America (or PPA for short), a PPA International Approved Juror, Certification Judge, and a Vatican Approved Photographer. Not only that, he is also a super fun and great human.

What’s Jeff’s number one tip to making big sales? SELL IN PERSON! 

It gives you a better opportunity to connect and collaborate with your clients. 

And always remember that you are valuable and worth it–You are the only place your clients can get what you offer.

Jeff also says to make sure to:

  1. Pick at least one impact piece to focus the conversation on
  2. Let your client know the importance of each piece
  3. Let the client add to their own shopping cart

Photographs are the most talked about piece of furniture in our homes. Your clients WANT to buy from you! 

Listen now!

Connect with Jeff:

Photography Business Coach Luci Dumas’ Programs and Contact Info:

181: Hunter Lowder – Avoiding Burn Out and “Firing Up” Our Photographic Goals

181: Hunter Lowder – Avoiding Burn Out and “Firing Up” Our Photographic Goals

Woooah! Slow down there, Nelly. This episode of The Profitable Photographer Podcast is all about avoiding burnout! 

We’ve got special guest Hunter Lowder here to share her expertise on avoiding and healing from burnout. Trust me, photography business owners are no strangers to this topic! 

Hunter is co-owner of Tortoise & The Bear, a business strategy, operations, and mindset coaching company that supports visionaries in bringing their wild and crazy dreams to life. Coupling her past business experience as CEO of a multi-million dollar company with mindful coaching approaches, Hunter helps service-based business owners create and prioritize a strategic plan to grow their impact and move their business forward in a sustainable way.

181: Hunter Lowder - Avoiding Burn Out and "Firing Up" Our Photographic Goals

After suffering severe burnout as a CEO, Hunter is passionate about building a business in alignment with her values.

“Burnout is not afraid of playing the long game. To prevent burnout, we need to play a long game, too.” ― Sally Clarke

You’ve probably been there, you’re a visionary and you have big plans for your business…BUT NOT ENOUGH HOURS IN THE DAY! You find yourself overworking to make your business grow. You’re exhausted, yet not sleeping. More emotional than usual, maybe overeating or leaning on alcohol. It feels like you are spinning and your business is out of control. 

Hunter says it’s important to come back to ourselves and our bodies by:

  1. Journal and meditate
  2. Let your values guide you
  3. Ask for help

And, hey, if burnout has got you down, it’s not the end of the world!

Here are some tips for recovery:

  1. Get to know yourself through personality assessments to better understand what led to this moment.
  2. Let go of the “shoulds”
  3. Celebrate! 

Like Hunter says, there are no rules and “shoulds” when it comes to developing your business. So let that pressure go and move forward with you in mind!

Take the first step to valuing your needs and listen now! 

And grab Hunter’s FREE customer journey audit – a personalized video to get you on the right path to creating a customer journey for consistent leads and sales.

Connect with Hunter at :

Photography Business Coach Luci Dumas’ Programs and Contact Info:

180: Deevo – The Value of Stories for Marketing Photography

180: Deevo – The Value of Stories for Marketing Photography

This week on The Profitable Photographer Podcast, we welcome guest Deevo to share his insight on the value of storytelling in your photography business marketing!

(Read till the end to grab his free gift!)

Starting off with a camera at 12 years old, Deevo has always had the spirit of an entrepreneur. Today, he leads a full life as a Thought-Leader, Photographer, Videographer, Blogger, serial entrepreneur, single father, and Strategy Consultant and Speaker. WOWZA! 

180: Deevo - The Value of Stories for Marketing Photography

He is an expert in creating digital architecture that helps small businesses and entrepreneurs market their services. And that is what he’s here to talk about today! 

Digital Architecture? YES! 

Deevo says the most effective way to communicate your brand is by intentionally structuring a story for your audience. 

Storytelling is the epicenter of humanity. It is the common ground between strangers. If we can tap into storytelling, we can connect directly with our audience.

How can your photography business use storytelling on social media?

  • Be clear on your purpose and develop a strategy around it
  • Pick one channel
  • Plan it all in advance and schedule your posts!
  • Have aesthetic appeal
  • Be consistent

So, what’s your story? Listen to the episode now! 

And look out for Deevo’s retreat coming at ya next summer!

Connect with Deevo at:

@Fusionphotog on Instagram

Fusionphotographystudio.com

Check out his podcast “A Little Impolite Podcast” 

And listen to his keynote speech by clicking here.

DON’T FORGET YOUR FREE DOWNLOAD from Deevo “All of the Tools You Need for a Healthy Relationship with Social Media.”

Photography Business Coach Luci Dumas’ Programs and Contact Info:

179: Luci Dumas – Feel the Fear and Do It Anyway!

“I must not fear. Fear is the mind-killer. I will face my fear. I will permit it to pass over me and through me. And when it has gone past I will turn the inner eye to see its path. Where the fear has gone there will be nothing. Only I will remain.” ― Frank Herbert, Dune

Okay, gang…this episode is on the topic of Fear and how we can not let it hold us back from our greatness. As a solo episode, I dive into the topic and take a look at why we need to “Feel The Fear and Do It Anyway” (which is the name of my favorite book by the way on the subject)

I share with you some of my journey, starting with a core thought that I used to have all the time is that I would end up losing everything and becoming a ‘bag lady”…and how I changed that thought and am able to take big risks with confidence.

I look at what we are afraid of and how most times it is one of these things:

  • Loss
  • Someone else’s reaction, like judgment or disappointment
  • Physical consequence/ pain
  • Embarrassment 
  • Self Criticism

And I share a tool where you can do a deep dive into your fears and get to the heart of it, and take the power away from it. I discuss the benefits of taking risks like hiring a coach, opening a studio, buying equipment, and how whatever we do will have benefits from it even if it doesn’t go the way we hope.

So…don’t let fear sabotage your success! Take the risks! You are going to be fine, always.

To connect about coaching or any other question feel free to

Email or message me on Facebook.

Photography Business Coach Luci Dumas’ Programs and Contact Info:

178: Ben Tyndell – The Value of Luxury Packaging

178: Ben Tyndell – The Value of Luxury Packaging

What are YOU doing to position yourself as a luxury photography service? 

Today’s episode of The Profitable Photographer is all about upping your business game by enhancing the presentation of your photo products.

Our guest is Ben Tyndell, Owner and Operator of Tyndell Photographic, a full-service photo-packaging supply company and manufacturer of high-quality, custom-branded photo packaging products. Since 1978, this family-owned company has been making photography businesses look lavish!

178: Ben Tyndell - The Value of Luxury Packaging

Imagine sharing your client’s purchases in beautiful fabric bags, folders, boxes and more…Talk about a high-end experience! Ben is here to tell us how investing in packaging can enhance your business and client experience.

I have personally been using his family’s services for years, presenting my photos in a beautiful, customized bag instead of the shipping boxes, and boy, does it make a difference! 

He’s talkin’:

  • Which packaging has the most value
  • How to appeal to clients visually 
  • Why spending more money is worth it in the long run

Learn how to provide a luxury experience and listen to the episode now!

AND ENTER TO WIN A PACKAGING STARTER KIT from Ben on Facebook @TyndellPhotographic: https://www.facebook.com/Tyndell.Photographic/

Connect with Ben at:

Photography Business Coach Luci Dumas’ Programs and Contact Info: