sales

164: Jason Marino = Photographer’s Journey with ADHD plus Transitioning from Weddings to Portraits

“If anyone is like me and has dealt with ADHD for a long time and just can’t seem to figure it out. I really encourage people to get the help you need and watch your life change.”

On this episode of The Profitable Photographer Podcast, I have guest Jason Marino sharing his ideas about creating an incredible client experience, and how he transitioned from weddings to portraits.. He also opens up about his challenge in life and in his photography business productivity: ADHD! 

164: Jason Marino = Photographer's Journey with ADHD plus Transitioning from Weddings to Portraits

Jason is known throughout the photo industry as a lighting, business and client experience expert. He and his wife JoAnne co-run a multi-brand photography company, Imagine Photography, in Arizona, just outside Sin City, Las Vegas. 

With a client roster spanning the globe and a bustling studio that has grossed well over a million dollars in recent years ( love to hear it!), Jason also keeps busy with regular appearances at notable conferences and educational summits.

In the midst of this, Jason has struggled with ADHD his whole life, but only recently opened up about it, finally seeking out the help that he needed. His life (AND PHOTOGRAPHY BUSINESS) is a million times better for it! 

Finally feeling focused, Jason and I chatted about: 

  • How treatment for ADHD changed his life and business
  • Best software for running your photography business
  • Creating a prominent brand in a small town
  • The “art of saying no”
  • And more!

Hearing how someone is wildly successful in this industry, while navigating the challenges

such as ADHD or any life issue is inspiring to say the least.

Connect with Jason at 

jason@imaginephotoaz.com

@thejasonmarino on Instagram

And connect with his business at

Imaginephotoaz.com

@imaginephotoaz on Instagram

Photography Business Coach Luci Dumas’ Programs:

163: Courtney Ranck-Copher – Why Selling Wall Art is a Gift to our Portrait Clients

“[When kids see portraits] on the wall they feel that they’re loved and like they have a place in the family.”

On this episode of The Profitable Photographer Podcast, Master Photographer and Photography Business Coach, Luci Dumas is joined by award-winning photographer, Courtney Ranck-Copher!

163: Courtney Ranck-Copher - Why Selling Wall Art is a Gift to our Portrait Clients

Courtney is all about going above and beyond for client relationships.

She’s here to shift our perspective a bit: Don’t think of selling wall art as being “annoying sales-y.” Our photography is a gift to our clients! They need us just like we need them.

Courtney always wants anyone who comes in contact with her business to receive the best possible care, even if that means referring them to someone else. How’s that for client care? Right on.

Luci and Courtney chat all about:

  • How portraits show love
  • Going above and beyond to make important client relationships
  • How to plant the sales seed
  • Why charging too little can cause a bad experience for your clients
  • How and when to increase your prices

Listen now to get a taste of Courtney’s genuine client connections.

And connect with Courtney herself at:

Photography Business Coach Luci Dumas’ Programs:

152: Luci Dumas Shares Her Coaching Secrets to Selling Tons of Wall Portraits

“You’re going to need a telephone and you’re going to need to know how to use it. I could make a better living with my cellphone and nothing else, than having a great camera, and a computer where I only communicate via email and text and such.”

Today, our hostess, Photography Business Coach Luci Dumas shares her best tips and strategies to set up your photography business for massive success.

Just as photography is an art, Luci believes that selling is an art. Likewise, just as photography is a skill, selling is a skill. That means anyone with the passion and tenacity to succeed in this industry has the opportunity to learn the skills they need to improve both their photography and ability to sell their work.

Luci invites us to set the goal of becoming a full-service photographer. Strive to be able to create an experience for the client in which, from their first interaction with you to the last, you deliver not only what they want, but also what they didn’t know they wanted.

In fact, full-service photographers are not just photographers. They are designers. They are clothing consultants. They are makeup guides. By embracing your role as a salesperson, you are also your clients’ trusted advisor.

You don’t need to be the world’s greatest photographer. Just being the best full-service photographer you can be gives both you and your client immense joy. They become raving fans of you, and you learn how to be a better photographer and business owner.

Listen in as Luci shares her checklist of nine things every photographer needs to do when establishing their new business and the rewards that await, as well as her five steps to onboarding a new client.

Key Topics:

  • Photography and selling as an both art and skill (4:09)
  • Creating a long-term win-win relationship with your clients (10:26)
  • Addressing misconceptions around selling (13:50)
  • Nine things you need to get started in this business (21:57)
  • Three rewards of having a strong photography business (36:50)
  • Five steps to taking on a new client (39:25)
  • A brief overview of Luci’s sales system (41:59)
  • SSS – Secret Sales Sauce (44:45)

Find out more about my programs at:

lucidumascoaching.com

https://www.instagram.com/theprofitablephotographer_pod/

https://www.facebook.com/LuciDumasCoaching

© 2020 Luci Dumas. All Rights Reserved. Privacy. Terms.