258: Jeff Brown: Overcoming a Mindset That Limits Your Success

258: Jeff Brown: Overcoming a Mindset That Limits Your Success


Hey, brilliant photographers!     Today’s episode is all about kicking those mindset roadblocks to the curb with Jeff Brown, a very special human that loves to support people to become highly profitable. Let’s dive into the juicy details from our chat:

  • Background: Photographer, Author and mentor, Jeff started his photography career in the Royal Navy (yes, he is British) and has owned five photography companies of his own. t Plus, he’s shot over 750 weddings! Talk about skills. He’s on a mission to spread motivation and inspiration like confetti, folks!
  • Writing Whiz: Jeff isn’t just a pro behind the lens; he’s also penned four No.1 best-selling books for photographers. 
  • Ambassador Extraordinaire: Not content with just conquering the photography world, Jeff’s also President of the British Institute of Professional Photographers, a brand and marketing ambassador for some heavy hitters like OM SYSTEM and much more. Talk about wearing many hats!
  • Mindset Magic: Ever heard of the saying, “What you believe, you can achieve”? Jeff’s all about that. Listen to his journey from failure and depression to living the life he loves.

Jeff dropped some serious wisdom bombs and steps to change your mindset. He suggests we…

  1. set up a vision and type it up as if it is already done.
  2. look at others that are successful to discover what is possible
  3. read books, listen to famous people’s stories, 
  4. cultivate gratitude…write three things in the person, possession, and experience every day
  5. be generous
  6. limit your exposure to negativity
  7. fear…challenge your fears and take their power away

He leaves us with this suggestion…Instead of sweating over your photography skills, Jeff reminds us to focus on our branding and perceived value. Wise words, indeed!

So, folks, if you’re ready to level up your mindset game and unleash your potential listen to the audio or watch the video.

Then head over to Thephotographersmentor.com for more Jeff Brown magic.

And check out my coaching programs, find more episodes or get in touch with me at


Connect with Photography Business Coach Luci Dumas:  

243: Luci Dumas – Tame your Fears and Unfold More Joy in your Business

243: Luci Dumas – Tame your Fears and Unfold More Joy in your Business

I must not fear. Fear is the mind-killer. Fear is the little death that brings total obliteration. I will face my fear. I will permit it to pass over me and through me. And when it has gone past I will turn the inner eye to see its path. Where the fear has gone there will be nothing. Only I will remain.”

― Frank Herbert, Dune

Okay, gang…this episode is on the topic of Fear and how we can not let it hold us back from our greatness. As a solo episode, I dive into the topic and take a look at why we need to “Feel The Fear and Do It Anyway” (which is the name of my favorite book by the way on the subject)

I share with you some of my journey, starting with a core thought that I used to have all the time is that I would end up losing everything and becoming a ‘bag lady”…and how I changed that thought and am able to take big risks with confidence.

I look at what we are afraid of and how most times it is one of these things:

  • Loss
  • Someone else’s reaction, like judgment or disappointment
  • Physical consequence/ pain
  • Embarrassment 
  • Self Criticism

And I share a tool where you can do a deep dive into your fears and get to the heart of it, and take the power away from it. I discuss the benefits of taking risks like hiring a coach, opening a studio, buying equipment, and how whatever we do will have benefits from it even if it doesn’t go the way we hope.

So…don’t let fear sabotage your success! Take the risks! You are going to be fine, always.

To connect about coaching or any other question feel free to

Email or message me on Facebook.

Photography Business Coach Luci Dumas’ Programs and Contact Info:

205: Tashina Calhoun – Mental Health and Emotional Intelligence are Keys to Success

205: Tashina Calhoun – Mental Health and Emotional Intelligence are Keys to Success

This week’s The Profitable Photographer Podcast guest is a photographer, educator, entrepreneur, and mentor. Please welcome the wonderfully inspiring Tashina Calhoun to The Profitable Photographer Podcast! 

In the photography world, Tashina specializes in collaborating with business owners looking to focus on strong brand recognition with custom-branded photography and content creation tailored to their business needs.

Having transitioned from corporate America to a full-time entrepreneur, Tashina owns and operates multiple businesses, each earning five to six figures individually. She is also the founder of the nonprofit One Belief Organization, focusing on educating students, families, and communities on mental health and emotional intelligence. 

205 - Tashina Calhoun - Mental Health and Emotional Intelligence are Keys to Success - The Profitable Photographer with Luci Dumas

Talk about an inspiring conversation! 

Mental health is a topic that has been important in my life because of family members with challenges, and it was so heartwarming to hear of the amazing work that Tashina is doing in communities across the country to bring more awareness to this sensitive and important topic. 

During our time together, I especially loved that Tashina dove into how business owners can focus more on their own mental health and emotional intelligence. 

Listen in as Tashina shares with us: 

  • why it’s important to set the tone in the space where you’ll be doing your session
  • the definition of emotional intelligence and what that means for your business
  • how to become aware of your own feelings and change a negative mindset
  • the best way to handle conflicts in your business

If you’ve been wondering how you can learn to be more perceptive of others’ feelings in your business or in front of your camera, this is an episode you don’t want to miss. 

And, don’t forget, you can watch my interview with Tashina on The Profitable Photographer Podcast Youtube channel. Be sure to subscribe so you don’t miss an episode!

Inspired by Tashina’s interview and interested in connecting with her? You can find her in all of these wonderful places: 

Photography Business Coach Luci Dumas’ Programs and Contact Info:

204: Luci Dumas “No More Starving Artist!” (Encore By Request)

204: Luci Dumas “No More Starving Artist!” (Encore By Request)

In this solo episode, Luci takes on the topic of how to handle the challenge of artists who want to have a profitable photography business.

Here are some tips on how to just say NO to being a starving artist.

  1. See your photography as a product, learn to separate yourself from what you create emotionally. When you do this, your next step is to be skilled at sales and marketing and running a consistent business.
  2. Don’t take rejection personally. It is about them and not you and your photographs
  3. You are selling love, or success, or memories, not your soul. Focus on them. Serve them.
  4. You are selling your time. To make a living you MUST charge enough and learn how to sell to compensate you for the time you could spend at a different job.
  5. Good enough is all you need to be. They don’t need to be award-winning images. Awards don’t pay bills
  6. You do need to be proficient and results need to be repeatable. Learn the basics of photography. Study lighting, learn how to pose people in a way that makes them look their best AND evoke natural expression. And have the right equipment and skill to make it happen.
  7. Style. You don’t need to figure this out to make a great living. You need to know how to take photographs people want to pay for that also make you happy to create.
  8. Of course, it is vital to have the passion to produce the best work we possibly can every time. As your work is continually better, success does become easier.

Photography Business Coach Luci Dumas’ Programs and Contact Info:

180: Deevo – The Value of Stories for Marketing Photography

180: Deevo – The Value of Stories for Marketing Photography

This week on The Profitable Photographer Podcast, we welcome guest Deevo to share his insight on the value of storytelling in your photography business marketing!

(Read till the end to grab his free gift!)

Starting off with a camera at 12 years old, Deevo has always had the spirit of an entrepreneur. Today, he leads a full life as a Thought-Leader, Photographer, Videographer, Blogger, serial entrepreneur, single father, and Strategy Consultant and Speaker. WOWZA! 

180: Deevo - The Value of Stories for Marketing Photography

He is an expert in creating digital architecture that helps small businesses and entrepreneurs market their services. And that is what he’s here to talk about today! 

Digital Architecture? YES! 

Deevo says the most effective way to communicate your brand is by intentionally structuring a story for your audience. 

Storytelling is the epicenter of humanity. It is the common ground between strangers. If we can tap into storytelling, we can connect directly with our audience.

How can your photography business use storytelling on social media?

  • Be clear on your purpose and develop a strategy around it
  • Pick one channel
  • Plan it all in advance and schedule your posts!
  • Have aesthetic appeal
  • Be consistent

So, what’s your story? Listen to the episode now! 

And look out for Deevo’s retreat coming at ya next summer!

Connect with Deevo at:

@Fusionphotog on Instagram


Check out his podcast “A Little Impolite Podcast” 

And listen to his keynote speech by clicking here.

DON’T FORGET YOUR FREE DOWNLOAD from Deevo “All of the Tools You Need for a Healthy Relationship with Social Media.”

Photography Business Coach Luci Dumas’ Programs and Contact Info: