What is better than listening to one of the top episodes of The Profitable Photographer with Luci Dumas? Listening to it again. It has been 2 years since this was released and it is so full of info and inspiration I decided to share it again.
Join us for an inspiring episode with Amy Fraughton, a photography veteran who turned her initial stumbles into a powerhouse business. Discover her lessons on charging your worth and building a high-end brand.
Amy launched “Photo Business Tools” to help fellow photographers overcome common hurdles. As a certified Life Coach, she dives into breaking limiting beliefs for a truer, more successful version of yourself.
Amy’s Nuggets for Success:
Clients are right at your doorstep.
Think big: Get exposure, don’t hide under a rock.
Diversify: Put your eggs in various baskets.
Unlock the potential of Google My Business.
Harness lead magnets, Facebook Ads, local marketing, mail, and a stellar website.
Luci and Amy Fraughton also discuss mindset changes to maximize your success
Break free from limiting beliefs hindering motivation.
Cultivate excitement and embrace growth.
Counter self-judgment with grace and compassion.
Remember, everyone is on a journey of growth.
Start believing in your awesome self
Thanks for a great episode Amy that I know my listeners are going to love!
In today’s episode of The Profitable Photographer Podcast is all about Real Estate Photography…and how to create and sell add-ons that create massive profits. Our extraordinary guest, Suzanne Luttig, has a connection to our podcast runs deep. The realization that she considers me one of her best friends because of the show moved me to joy. It’s a testament to the power of authenticity and the genuine connections formed through the stories shared on this platform.
Suzanne, a Certified Professional Photographer (CPP) with a rich background in the corporate world, made a pivotal decision in 2013 that changed the course of her life. She took a leap of faith, leaving behind the familiarity of her corporate job to cultivate a successful real estate photography business from the ground up. But her story doesn’t end there. Beyond the world of real estate and headshots, Suzanne is actively involved in “Now I Lay Me Down to Sleep,” a program where photographers capture poignant moments of terminal babies, offering solace to grieving families. Her commitment to this meaningful work is a testament to the profound impact photography can have on people’s lives.
Join us as Suzanne shares the inspiring story of her journey, from enrolling in basic photography classes to finding a mentor who illuminated the path to creative fulfillment, to building an impactful, successful photography brand.
Listen in as Suzanne and I discuss:
how to build a successful real estate photography brand
finding the right niche for your stage in life
how to upsell in real estate photography
the impact of volunteering with “Now I Lay Me Down to Sleep”
Interested in learning more from Suzanne? Connect with her here:
Today’s guest on The Profitable Photographer podcast is the incredible Jane Goodrich, a seasoned expert in newborn and family photography, mentor, the biggest cheerleader you’ll find for pricing yourself for profit, and the founder of the CRM Picsello.
Even though she specializes in photographing newborns and families now, Jane got her start in the world of advertising, and only moved into photography when she realized that she should be doing something with her life that she loves. Now, she’s an industry leader, having shared her expertise at multiple PPA-sponsored events, Ana Brandt’s The Baby Summit, The Milky Way Business Retreat, and on platforms like PetaPixel.Â
One of Jane’s biggest passions is helping photographers figure out profitable pricing for their business. So much so, that’s one of the key features of her CRM, Picsello. Who couldn’t use some insight on that?
Listen in as Jane and I discuss:
the importance of streamlining your photography business
the challenge and importance of pricing your photography
how to create a thriving business instead of “Job”
Boy, oh boy, have I got a treat for you this week on The Profitable Photographer Podcast! This week the roles are getting reversed, and I am being put in the hot seat by fellow podcaster, and previous Profitable Photographer guest, Ingvild Kolnes.
Norwegian Photographer, Ingvild is a long-time photographer turned educator and mentor for other photographers. She even has her own podcast that you can check out, The Sustainable Photography Podcast.
Ingvild and I thought it might be fun to do a little podcast swap, and I am so glad that we did! What did we talk about? Well, all things In-Person Sales, of course! You all know that I am a huge believer in serving your clients through sales. Not only does it benefit you (hello growing your business and increasing your profit), but it also helps them value their experience, photos, and loved ones more.
Listen in as I share:
how to boost your sales skills
how to handle objections more effectively
why connecting with your clients is vital
the power of building relationships
how to create a sustainable photography business.
FREE GIFT…I am offering 8 listeners a “Create the Business of Your Dreams” coaching session. You can email me at luci@lucidumas.com or go to lucidumascoaching.com and set up a quick chat to apply. Woo Hoo!
Interested in learning more from Ingvild? Connect with her here:
In today’s episode, we’re honored to have Olesha Haskett, a trailblazing diversity boudoir educator, international boudoir photographer, and founder of Coterie Noire, an educational boudoir community that celebrates and captures the essence of black women. Olesha is also the brains behind CCP, the Coterie Credential program, certifying boudoir photographers to capture the beauty of black women without bias.
For Olesha, boudoir photography is her happy place. It provides a unique platform for her to connect with women on a personal level. This connection is crucial for Olesha, who has always valued the space to connect with other women, guiding and helping them see and appreciate themselves as they are now.
Listen in as Olesha shares with us valuable insights for photographers aiming to capture the beauty of black women. Key considerations include:
Collaborating with a hair and makeup artist proficient in textured hair and various skin tones.
Understanding retouching nuances to avoid washing out skin tones and addressing hyperpigmentation.
Adapting posing and lighting techniques to highlight and celebrate the curves that many black women appreciate.
Intentional inclusivity marketing strategy to attract black individuals and people of color into portfolios.
Genuine allyship, emphasizing the importance of listening to stories
Don’t forget to grab your copy of Olesha’s “The Culture Checklist” a comprehensive guide encompassing education, representation, sensitivity, communication, and language. This tool empowers allies to understand their role in supporting underrepresented communities.
A big, exciting and maybe a little scary dream to have a successful, profitable and creative photography business doing exactly what you love for wonderful, grateful clients? Or do you want to bring your business to the next level of fun and profit.? If so, then this Podcast is for you.
For over 36 years, I have made a great living as portrait and wedding business, Luci Dumas Fine Photography, with no other source of income. No rich husband or lottery winnings, through the ups and downs of the industry and economy.
Now as a business coach with Insight Training for Photographers, I love love love to support photographers who want to do the same. This podcast is full of practical business info, and insights gained from my years in business, plus interviews with amazing people. My desire is to help you along on your joyful journey to success, however that looks to you.
