070: Sarah Petty-“Family First” Photography Businesses

Sep 22, 2020

The marvelous Sarah Petty is Luci’s guest on The Profitable Photographer

Photographer Sarah Petty is the New York Times Best-Selling Author of Worth Every Penny: Build a Business that Thrills Your Customers and Still Charge What You’re Worth, a two-time Two Comma Award winner.

Sarah built her multi-million dollar empire around the value of putting ​#familyfirst ​as she balanced two businesses, speaking gigs, and an active crew of very-involved kids. She’s been featured in Entrepreneur, Fox Business, USA Today, and The Wall Street Journal and is an internationally-known speaker and coach for photographers. Sarah even has a new podcast called “Worth Every Penny Joycast.”

In this episode of the Profitable Photographer Luci and Sarah discuss:
•How your brand reflects who you are
•Why a consistent brand and website are important
•Implementing marketing skills to help your business thrive
•How Sarah put family first and still became the amazing businesswoman she is today

Key takeaways:
•Your brand is how people feel about you
•Utilize hard times as inspiration to grow
•Branding starts with your identity
•You determine your own worth– keep going!

Connect with Sarah Petty:
Email: ​sarah@sarahpetty.com
Phone: ​(217) 638-7688
Websites: joyofmarketing.com
Facebook: ​Joy of Marketing for Photographers Instagram: ​@Sarah.Petty

Connect with Luci Dumas:
Twitter: @lucidumas
Facebook: https://www.facebook.com/LuciDumasCoaching/ Email: luci@lucidumas.com
LinkedIn: linkedin.com/in/luci-dumas
Instagram: @theprofitablephotographer_pod
Website: LuciDumas.com
Coaching: LuciDumasCoaching.com