It was fun to chat with another California photographer, Jeff Galinovsky, all about the business side of photography. He has been at it since 1988 (yep, with a Minolta Maxxum 7000!) and now runs a thriving business in high-volume sports, senior and family portraits, corporate branding, and events. He’s a CPP, Master of Photography, President of the Professional Photographers of Sacramento Valley, and an instructor with McKay Photography Academy.
His recent trip with McKay was to Mongolia, and you really want to see the amazing photos on his Facebook page!
Jeff and I dig into what it really takes to go full-time in photography—spoiler: it’s not about quitting on a whim. He shares how he prepared, got mentoring, leaned on professional organizations, and built a foundation that allowed him to succeed long-term.
We also cover:
- Planning ahead and thinking big-picture for your business
- Multiple streams of income vs. specializing (and why both can work)
- Business basics: legal setup, customer service, target market, marketing, and pricing
- Why mentors, community, and continuous learning are game-changers
If you want to grow a photography business that lasts for decades, this conversation will give you a roadmap.
Find Jeff here:
Website: jeffgalinovskyphotography.com
Email: jeff@jeffgalinovskyphotography.com
LinkedIn: Jeff Galinovsky
Connect with Photography Business Coach Luci Dumas:
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