331: “Sit. Stay. Sell.” Pet Photography Made Simple with Lisa Francescon

Oct 14, 2025

Oh my gosh, I learned so much in this episode, and I absolutely loved this conversation all about pets and the pet photography business. My guest, Lisa Francescon, is such an amazing teacher and a wonderful photographer with a huge heart for animals.

Based in the Illinois/Iowa Quad Cities, Lisa has been photographing families and children since 2004, and in 2016 she found her true passion — pet portraiture. Her clients now mostly have fur and whiskers, and she creates timeless, classical portraits of pets, service dogs, and therapy animals. Lisa also gives back to her community by partnering with shelters and rescues to raise funds and help more pets find their forever homes.

Here are some of the key topics we covered:

  • Alleviating client fears and educating pet parents
  • Setting up a calm, comfortable experience for pets in the studio
  • Establishing a clear session workflow
  • Creating in-person sales with albums and wall art
  • Simple, effective marketing strategies for pet photography

Lisa’s parting advice is to be yourself, have faith in your journey, and let your love of pets shine through your work.

Connect with Lisa Francescon

Website: www.momentsbylisa.com
Email: lisa@momentsbylisa.com

Free Gift: Email Lisa for a free PDF of her pet photography workflow.

Thanks again for listening to The Profitable Photographer with Luci Dumas!
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