235: Jane Goodrich – Building a Photography Business, Not Just a Job

Dec 12, 2023

Today’s guest on The Profitable Photographer podcast is the incredible Jane Goodrich, a seasoned expert in newborn and family photography, mentor, the biggest cheerleader you’ll find for pricing yourself for profit, and the founder of the CRM Picsello.

Even though she specializes in photographing newborns and families now, Jane got her start in the world of advertising, and only moved into photography when she realized that she should be doing something with her life that she loves. Now, she’s an industry leader, having shared her expertise at multiple PPA-sponsored events, Ana Brandt’s The Baby Summit, The Milky Way Business Retreat, and on platforms like PetaPixel. 

One of Jane’s biggest passions is helping photographers figure out profitable pricing for their business. So much so, that’s one of the key features of her CRM, Picsello. Who couldn’t use some insight on that? 

Listen in as Jane and I discuss: 

  • the importance of streamlining your photography business
  • the challenge and importance of pricing your photography
  • how to create a thriving business instead of  “Job”
  • the CRM she founded, Picsello. 

Be sure to get your free copy of Jane’s e-book all about mini-sessions: http://www.picsello.com/photography-mini-sessions-101

Interested in learning more from Jane? Connect with her here: 

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