105: Luci Dumas-The Four Agreements in Business

This episode with Luci Dumas is Part One of a conversation about one of her favorite books called “The Four Agreements” with Don Miguel Ruiz. Though these agreements apply to all areas of life, we can use the wisdom in our businesses to be more successful and use the tools in business to be a better version of ourselves

The four agreements are:
1) Be impeccable with your word,
2) Don’t take anything personally,
3) Don’t make assumptions, and
4) Always do your best.

This episode goes deep into the first agreement. Our “word” is not just about being honest, though that does come into play. The power of intention is also our word…what we claim for ourselves and what we visualize. She shares 6 areas in our photography businesses that relation to using the power of our word, and words, to grow our success.

Luci would love to connect and have you join her group and like her page.
Feel free to send her an email with questions and comments on today’s episode or anything you might want support with.

Inst:theprofitablephotographer_pod
www.lucidumas.com
www.lucidumascoaching.com
619-233-9390

104: Thomas Morelli- Marketing, Marketing, Marketing

Thomas Morelli started Thomas Morelli Photography in 1980. He has been a full time portrait and wedding photographer for over 40 years this year. Tom has photographed over 15,000 portrait sessions and over 1,000 weddings. He has been awarded Maine PPA Photographer of the Year. and specializes in family groups, high school seniors and he has a very busy first year baby photography plan. When asked if he’ll ever retire, Tom says “I love what I do, so as long as the phone keeps ringing, I’ll be here.”

Tom and I discuss his favorite area of business, marketing. His basic principle is to have several ways of reaching ideal clients all at the same time. He thinks of it like a table which has has multiple legs… no one will work alone. Speed the risk…there is a synergy. They all work together. The following are his favorites

1- Facebook…and other social media
2- Displays or exhibits
3-Auctions and charities
4-Direct mail
5-Email marketing, especially toVIP and past clients
6-Model programs…babies or seniors, model calls at no charge
7- Strong referral program…bonus if they send people
8- Co ops…endorsed mailings and customer appreciation programs

We also discuss his baby portrait plan…it is the foundation for a complete family portrait business.

To ask Thomas direct question, contact him here or on Facebook
(207) 989-2577
thomasmorelli@yahoo.com

103: Bodhi Smith-Selling Spectacular Nature Photography

Bodhi Smith is an award winning fine-art landscape photographer, a digital photography instructor, and an international tour guide. Until 2011, Bodhi was an avid and successful backcountry skier/splitboarder with weekly adventures into the North American Alpine wildernesses. Since 2011, he has taken that kind of professional skill, passion, knowledge of weather, and obsessions of natural beauty and has translated it into building an impressive body of photographic artwork that is enjoyed by thousands of viewers on a daily basis.

He specializes in incredible night time photography and ultra-long exposures that often appear surreal or dreamlike. AND he makes a living selling his work as art for people’s homes and businesses, as well as teaching and inspiring other photographers

Our discussion is full of stories from someone that dedicates his life to finding and creating breath taking images and finding people that want to buy them, hire him as a guide, and teach them his particular photographic “magic”. He also share practical tips on how to sell your work.

If you mention this podcast you can get 33% off any of my prints, books, or services offered on his website. He would love to connect with you
bodhismithphotography@gmail.com
619-318-9599
http://www.bodhismith.com
https://www.facebook.com/bodhismithphotography
https://www.instagram.com/bodhismith

102: Anne Marie Shumate- Learn From Your Missteps

Anne Marie Shumate has owned Lasting Images Photography for over 17 years. She is a dynamic collector of stories and experiences. A PPA Master and a Certified Professional Photographer, she has won numerous international awards and has been accepted into the Loan, Showcase, and General Collection of Merit Images with PPA. She is also a mentor for photographers all over the country, helping people improve their photography and businesses.

Our discussion dives into the wise practice of evaluating what you are doing well and, more importantly, what you can do to improve your client experience to reach your goals.

Example- She suggests starting with what you are trying to become and where are you right now? What is working and what is not. We talk about…
1. Limiting beliefs and the desperation mindset
2. Helping clients need to relax and know that they are in good hands.
3. Being sure to deliver what you promise
4. Our limiting beliefs…what to I need to know that I don’t know about money?
5. Fear of hearing NO
6. Avoiding burn out

Her “last word” is this…Let go of the fear, of whatever is holding back from where you want to be. Take an honest look at how you can improve both yourself and your business.

She is offering a free photography coaching session to one lucky winner. Email me to enter sharing why you need this and one challenge you want to overcome Luci@lucidumas.com

Get in touch with Anne Marie at
hello@lastingimagesaz.com
lastingimagesaz.com
Instagram: @lastingimagesaz
Facebook: https://www.facebook.com/Lasting-Images-Photography-179801075346